DreamBone® is the next generation dog chew that has all the benefits of a rawhide chew – without the rawhide.
Admittedly, a photo of a super-cute dog on the packaging made our jobs easier, but that's also what attracts attention at the store. When shopping for your pet, the number of choices is enormous. Creating compelling packaging is a challenge. We did our homework and it really worked. The client took our prototypes to the buyers at Walmart headquarters in Bentonville, Arkansas and secured a contract the first time – with zero graphics change recommendations. That never happens.
You'll find DreamBone brand products at such retail stores as Walmart, Costco, Target, Walgreens, and many more. International too; we've created packaging graphics in several languages for distribution around the world.
Our goal has been to help consumers understand that they do have a snack option for their dog that is nutritious and doesn't contain rawhide. Not that we have to convince the dogs – they really love the taste.