Avenue 25 - Advertising and Design
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Villa Siena

Custom Website | Responsive Design

villa-siena-reclining-bride-fireplace

A stunning venue for a magical wedding in the Valley, Villa Siena is Phoenix's most picturesque party venue.

One look at the beautiful property and it's easy to see why Villa Siena is a favored choice for creating memorable weddings. Their website, however hadn't aged as gracefully as its Italian-inspired architecture.

They needed an updated design that showcased more than the gorgeous property. Ask any bride and you will know that the location plays one part in a successful wedding. Years of experience coordinating numerous events is what truly enables the team to pull off flawless events. Villa Siena's professional event planners are essential to ensuring that every detail is taken care of – as their hundreds of reviews on WeddingWire.com can attest to.

Beautifully built front end.

Robust CMS to back it up.

More than a pretty face, the website's backend needed to efficiently serve up tens of thousands of past wedding photos (organized by wedding party name, photographer, dominant colors, and more), a complex auto-reply system and multiple payment capabilities. Numerous layers and rich graphics made this our most challenging responsive development project to date. 

Villa Siena knows its customers and we were listening when their team told us how people viewed their site. Soon-to-be brides would view hundreds of photos on the site looking for ideas for their big day. But this would generally happen on a notebook or desktop computer. Analytics revealed that the majority of mobile traffic was actually coming from people looking for the phone number or directions on their way to one of Villa Siena's open house tours or guests attending an actual wedding event. To make this easier, we adjusted the responsive layout on mobile to be sure the phone number and directions were easily found on the home page.

I recently hired Avenue 25 to redesign my company’s website. I am so pleased with how well they handled the redesign process. The site is beautiful, functional and has some great features! I was concerned that when the new site went “live,” we might see a dip in traffic and leads coming in via our website. I am happy to report that we have not seen a dip and our clients seem to be using the new site without problems.
I am especially pleased with the responsive design that Avenue 25 was able to create on the site. Now my clients who are on mobile, tablet or other devices will have an easy to use website that looks and feels appropriate for the device they are using. I loved working with such a pleasant and talented team with people who follow through and do what they say they are going to do. Thank you Avenue 25! 
Sabrina Porter, Owner
Villa Siena